(This article is one of twenty-five(25) contained in Tayo Solagbade’s Ebook titled "25 Articles/True Stories On Self-Development, Entrepeneuring & Web Marketing To Help You Succeed More Often")

Strategies For Preparing Yourself To Become A Writing Ideas Generator™!

First, before we start talking about the actual techniques you can use, let me intimate you with a thinking strategy I employ to make myself constantly able to generate interesting, and useful titles or topics to write about on a daily basis.

The truth is even if you start and finish writing it, if your chosen writing topic(and content) is not one that will interest and benefit readers, you are unlikely to get the positive exposure and resultant rise in credibility that you desire, in the mind of your target audience .

So, remember this at all times: You must continually analyse the activities you engage in(what you see, hear etc), to help you identify potential writing topics. In particular, look out for those issues you find you feel strongly about, which often make you wonder, "Can't someone do something about this?" or "There's got to be a better way to do this!" etc.

You can also write to share your discovery of a new way of doing something, or an experience you had - good or bad - which helped you learn something that turned out useful etc. You will be looking to write titles that relate to issues that you have a passion for, and which - if you were woken up in the middle of the night - you would be able to speak about, almost without having to think.

In my opinion, sometimes your subject does not even have to relate directly to your area of expertise. I believe that as a business person, one must demonstrate an awareness of his/her environment. Evidence of this would be demonstrated by an ability to write about current affairs or issues in society in a way, that enables you apply your professional expertise or specialised knowledge to contribute to development of people and society.

Make doing the above a habit, and you will be amazed at the speed with which you'll subsequently be able to generate a constantly growing list of new topics. You would consequently have to work doubly hard to write content for each article topic, even as you spontaneously add more topics to the list. Believe me, this will happen!

Specific Actions For Preparation

The actions described below are to be done continually, till they become deeply ingrained habits.

1. Find/Use YOUR Best Time To Write. You may find that the best time to write will be during periods when your work demands have slowed down. That could be after close of work, if you are not too tired. Or it could be when business is actually slow! At this time, rather than dwell on that fact, you might want to do some writing and get your stuff out there for syndication - and more marketing exposure which could lead to new business.

But ultimately, you will need to study and get to know yourself and what works for you, then do it. We are all different human beings, with different rates/styles of learning and preferred ways of doing things. Appreciating this fact, will make you realise you need to develop a system that you can easily carry on with, for as long as you need to.

2. Enlist The Support Of Trusted Others. Depending on how self-driven and disciplined you are, you may find it useful to deliberately enlist a trusted person, with empathy for what you wish to do, to periodically ask you about your progress. Could be your best friend, business partner, spouse or mentor. Agree a date or a specific interval when s/he will ask to know how far you have gone. You can also think up some "sanctions" s/he can impose on you if you do not "impress".

When you know someone is expecting to see the finished write-up, you are not likely to let yourself fall too far behind in your writing plans. Do this for long enough, and you should eventually be thanking THAT person for getting you to the point where you can carry on on your own - setting and meeting challenging writing deadlines for yourself - like I do today.

3. Create Quiet Time For Deep Thinking. To ensure you really come up with an original piece of writing, you need to dig deep within yourself. Again, people differ. Some may not need to do this, but I have often found it useful to withdraw from people(even if only "mentally"), so as to reflect deeply about an issue or topic I consider of writing potential.

During this time, you are able to generate YOUR own ideas for discussing the subject and come up with original perspectives for analysis, solutions etc. Of course, if you have chosen a subject you have little knowledge about or experience in, you are unlikely to come up with much that would be of any use. That's why I said choose a subject you feel strongly about and/or have a passion for. Human beings are never at a loss for words when they have to contribute to discussions about issues they feel strongly about. Ever noticed that?

One more thing on this. Only AFTER doing this step(i.e. deep thinking on your own) should you pick up ANY previously written material by yourself or anyone else, to read on the subject you want to write about. It can take you days, weeks or even months, depending on the topic, to get enough ideas. You WILL get multiple ideas of topics to write about. Some you will easily flesh out discussion points for, others you may not. And ideas for writing will come at just about anytime and anywhere! That's why a pen and a good notepad MUST become your daily companions! Just keep writing it all down for later review via the techniques that will be described in this article.

If you fail to follow the above advice, there is a good chance you will end up NOT fully exploring your own ideas. This may cause you to miss out valuable insights you can add to the subject, that would make your readers feel they haven't read(or heard) it all before.

Remember, you write in order to make people think you are credible/knowledgeable, and have something useful to offer, which your competition may not. If they read your writings and keep thinking, "Well he never seems to say anything that has not been said before", you are unlikely to get much of what has been called "share of mind" amongst them!

4. Know Who You Are Writing For. This is very important. If you fail to clearly picture in your mind, the profile of your intended reader or target audience, you may end up writing something that will not interest them. If it does not interest them, they will not read - or finish reading - it. Which means, you get little or no improvement in your "credibility" as an expert on your subject for instance. You may want to have your trusted other(s) read what you write and give you their opinion - especially when it's for a speech. Over time, your ability to tailor your message to meet the needs of your readers, will bring you more success.

5. Have A Compelling Reason(s)

When you have been invited to deliver a keynote address at the Chambers of Commerce sponsored event in your community, chances are the topic will be chosen for you, and you will be familiar with the type of audience you are likely to have.

In this sense therefore, you may find the desire to ensure you do well on that day, gives you adequate motivation to do all that is necessary to start and finish writing your speech. However, for the person who has to write for him/herself as a means of self-promotion and marketing, chances of your prospective clients or website visitors sending in requests for new topics are NOT high. You therefore need to have a good reason for wanting to regularly publish new writings.

Mine is that I want to share what I know and have done, with others so they can discover how to succeed in pursuing their own valued goals, by applying techniques similar to those I describe. I also want to achieve significant recognition and credibility as a freelance writer and Net/Entrepreneur.

That way, I believe when they see an offer from me, of say an ebook for sale, they will spend less time worrying about who I am and if what I offer can help them, and more time checking for how much it costs, and how they can purchase it, if it happens to be on a subject they are interested.

My reasons are so compelling, that I simply cannot help thinking about how to achieve them every day. Sometimes I feel like my head is going to burst, as new titles for articles, and new discussion points for chosen article titles all keep fighting their way into my brain everywhere I go! This can be quite an exciting - but sometimes scary experience - really !

Find your reason(s) and use it(them) to keep yourself motivated to start and finish your writing.

6. Always Set A Target Date

Even though I touched on this when talking about your trusted "others", it's still worth mentioning again. This time I mean YOU setting specific target dates when you will finish writing say "ten(10) new articles". For example, this article you are reading is one of over forty new ones I chose to begin uploading to my website from 1st April 2006. A few of them will also be submitted to other websites(like http://www.ezinarticles.com) to generate additional exposure for me.

7. Ways To Measure Your Success

How will you know if your writing is attracting good attention and interest from your target audience? I offer a few ideas, based on what I do every now and then.

(a). Rating Scales: If on your site you have rating scales (e.g. 1 = poor, 2 = Below Average, 3 = Average, 4 = Good, 5 = Excellent), your visiting readers can easily click the appropriate radio button to assign a score. Your web host may offer useful tools to generate HTML code that you will paste into your webpages to create the scales.

In my experience however, most web visitors hardly take time to use those scales. Many would have come looking to find as much information as possible on a subject - seen your article, quickly browsed/downloaded/printed it then moved on to the next article on your site if impressed. Net surfers tend to be very click-happy, or in a hurry.

(b). Website Stats: Studying your website statistics for links most frequently clicked through(or pages most frequently downloaded) would be a good way to gauge interest levels, and get an impression of how visitors perceive your article(s) quality. Your web host may offer useful tools do this via a control panel.

(c). Reprint Permissions: Another useful method I have found is to insert a "reprint permission" statement at the bottom of articles on your website for interested persons to use some of your articles, while retaining your contact and copyright information. Here's one that I use:

"Except otherwise stated, as long as no alterations are made to articles, and provided the Author’s copyright (and contact) information is included, permission to use them for publication is granted to any interested persons, groups or organizations. To obtain permission to re-publish certain sections please click here to submit your request."

(d). Articles Submission For Syndication: Even better, you can submit your re-printable articles to well recognised websites (e.g. http://www.ezinearticles.com), from where other website owners can read them and decide if they want to publish them on their own websites. Incidentally, apart from "1 to 5" rating scales provided at the bottom of each article page, Ezine Articles and similar others, offer ratings of popular articles based on parameters like "Most times viewed" etc. Even the authors are given ratings based on number of submitted articles accepted for publication and so on. At Lulu.com also, most popular published books/ebooks are ranked according to sales recorded, so again you get to know how you are doing.

One thing to note. You do NOT have to, and it would NOT make good business sense to submit ALL articles you write for syndication. Why? Because what you want is to get some of your stuff out there for more people to see, and get curious enough about you to visit YOUR website, in order to get more. It is only when they come to YOUR site that you are likely to get an opportunity to get them to do what you want - such as do business with you!

I am of course assuming here, that you will NOT forget to include your byline and copyright/contact information at the end of each article you submit for syndication! One rule I know is employed by some authors, is to submit about 20 to 25% of their original articles for publication/syndication. Decide what best suits your needs.

(e). Search For YOUR Syndicated Articles: Regarding your articles syndication, you may find doing a search with your article topic on major search engines a useful way to know how many websites have "reprinted" it. Browsing through some of those sites, and noting their themes or areas of interest/focus may also help you decide on topics to write on in future. I do this every now and then, and have made quite a number of interesting discoveries.

(f). Search Engines Ranking: Your success rate in articles syndication could be reflected in an increased or progressively increasing search engine ranking. This would be good for business, since it suggests more people would find you more easily. You may want to use tools supplied by your web host to ascertain the search strings and keywords being used by your visitors, to find you through the search engines.

(g). Link Backs: Your website host may also provide tools to help you determine what websites are linking back to you. Link backs to your site by others may occur as a result of your articles syndication, or your increased recognition and credibility. That they happen would suggest you are succeeding in your marketing efforts.

(h). CGI Forms: You can also use feedback collection tools like CGI contact forms on your website to have visitors who use them tell you HOW they got to know about you. Those who did so through an article or other writings would then indicate so. Read my article titled Zero Cost Methods To Boost Your Business Marketing And Cut Your Costs Using Your Website for ideas on how you can use various nifty third-party CGI scripts on your website, to get more results using this approach.

(i). Responses To Special Offers: In the body of your articles(or at the end) you could make "irresistible" offer(s) of additional information, or say a low introductory price for your product or service, that the person reading your article at that point in time can take advantage of. The number of responses to such offer(s) would give you a measure of how much mileage you got out of your article(s).

8. Be Thorough - BUT Don't Go Overboard!

Spell-check with your word processor, then "eye-spell-check" it again. Don't stop there. If possible, have someone proof-read it for you. For some reason, one or two naughty ones always "escape" getting caught by YOUR eyes, and only those other "helpers" just mentioned will save you!

Few - if any - of your readers will bother to contact you to confirm whether or not you actually know how to spell a particular word. So, don't give them any reasons to even begin to wonder. Watch your tenses. Review the flow of your argument and make sure it is natural/logical. Use punctuation properly.

It's true that aiming for perfection can lead to work that never leaves the table. However, effort must be also made - constantly - to achieve certain standards of writing that will impress your readers enough to make them accept you as the authority you claim to be(or seek to become).

9. Constant Self-Development

Work hard on yourself, so you can become a better writer. Read wide, and reflect often - deeply too - on what you read. Improve your vocabulary. Use a dictionary. To find words with similar meanings, use a thesaurus. All this should enable you intelligently spice up your writing with variations that keep your prose from becoming boring.

A WARNING! One more thing. Don't write as if gunning for a Ph.D. degree in English :-). As they say, Keep It Simple. Avoid using needlessly complex words that could alienate some of your readers. Few people(if at all, any) would enjoy having to intermittently check the dictionary meaning of words they encounter in your article before they can continue reading! There will, very often, be a simpler word with similar meaning.

A rule of thumb I am aware is well followed on the net, is to make sure a sixth grader can easily read and understand anything you write. That way, you can be sure majority of your readers will have little - if any - difficulty making sense of, and enjoying your writings.

Specific Writing Techniques And Strategies You Can Use

The techniques described below are to be used in conjunction with the strategies already described above. Also, you may get better results using them in combination rather than using each one exclusively on different occasions.

In my experience, you may sometimes begin a writing project using one technique, and get stuck at one point(say, due to say "writer's block"), only to pick up your pace again by switching to another technique, instead of having to wait till you can continue using the former technique. I provide practical examples as I progress.

1. Use A Mind Map

This is my number ONE tool! I use it every day to keep myself sane :-). As I mentioned earlier, you will - if you follow the advice offered here - likely get to a point where you are constantly battling to scribble down multiple suggestions of ideas and discussion points for different article titles in your head! I go through this every day.

Some people use tape recorders to capture their thoughts when driving or busy. Others use pen and paper. The important thing is to make sure you DO NOT lose those ideas.

Know this. If you fail to write them down YOU WILL FORGET most, if not all. Anytime that has happened to me, I always felt like I had lost a huge sum of money. Losing money gives a bad feeling. That bad feeling taught me over the years to ALWAYS remember to write them down.

The Mind Map is useful in doing all this, when you're in your quiet time. Google the string "How to use a mind map" for useful resources that will teach you how to use that powerful thinking and learning tool. About two years ago, I helped out a client who had a phobia for speech writing by "Googling" the string "How to write a speech in five minutes using a Mind Map". The results returned were most helpful to him! You can also read Tony Buzan's books on Speed Reading and Mind Mapping, to learn how to use one.

How I Use It. I write my chosen topic in a circle in the middle of the blank side of a used A4 sheet of paper. Somehow I haven't gotten used to the PC software I have that helps to create the maps. (Note: You can visit http://www.visual-mind.com, to download a copy of the mind mapping software called Visual Mind™ - It's quite user friendly).

I find the old fashioned method of sitting in a quiet corner with my pen on paper suits me best. Maybe that's because I work in a country where electricity supply still remains quite erratic, making it necessary for me to improvise for those periods when I do not have access to the computer :-).

Next, I begin to draw lines from the circle labelled with the different sub-headings I think up. Smaller multiple arrows leading from each topic are drawn for each point I want to make under each subheading. As appropriate, I add acronyms, notes to remind myself of examples, analogies or anecdotes I want to include, etc. Typically, by the time I am drained of all my ideas for that article title, the A4 sheet of paper will be covered with my scribbling. This could take from a few minutes to a month! Depends on the topic, how inspired I am, and what my work schedule is like.

The best part of using the mind map however, is that it saves you having to write so much in order to put down another relevant thought. Yet when you look at the short phrase, keyword or acronym in the web-like mass of linked lines, you are still able to make sense of it, and even use it to generate additional ideas to develop the map further. As a speech writing(or speech making) tool therefore, it can be simply invaluable.

One example. This happened 3 years ago. As a volunteer member of a Youth Development NGO, I was attending the send forth ceremony for a set of graduating secondary school leavers who had undergone a special one year coaching programme organised for them. Suddenly I was approached by the Project Coordinator and told that they wanted me to give a speech to the students about life AFTER school - giving them a peek into what they would be facing out in the real world prior to entry into the university. And I was to give that 15 minute speech in another ten minutes from the time she told me. "Sorry, it was a last minute decision", she said apologetically!

No previous warning. No hint. Nothing. And that's life, really! I realised a Mind Map was the only thing that would help me get through it looking like I knew what I was talking about. About 5 minutes later I had one drawn up. Not long after, I was speaking - periodically referring to a crumbled sheet of paper spread out on the table in front of me. I did not feel like I was the same person who was only told about the talk a few minutes before!

Even if you decide to discard everything else you read in this article MAKE SURE YOU HOLD ON TO THIS ONE. Becoming proficient at using Mind Maps for your thinking, learning and writing, will boost your productivity dramatically! This article you are reading was prepared using a Mind Map, about 48 hours before I wrote it. Believe me when I say Mind Mapping can make your writing feel effortless, and at the same time quite pleasurable!

2. Prepare A Dummy Presentation

Imagine you want to give a presentation to a very important group of people who are likely to use your performance as a key factor in deciding whether or not to hire you to execute a project for them in your area of expertise. Pretend you have to prepare a set of presentation slides based on their chosen topic. Let's say you have only 20 to 30 minutes to speak, after which you will have to take questions.

Ask yourself the following questions:

a. What are the most important things you need to make sure you say that will show that you KNOW your subject and get you a standing ovation. Write those down.

b. What are the likely objections some members of your listening audience will have ? Write those down too.

c. What are the proposals you want to make for action the audience may need to take Write those down as well.

d. What is/are the most important lessons you want your audience to remember, AFTER they have departed fro the venue about YOU and YOUR presentation topic that will make them tell others ? Write those down too.

Go through the collection of bullet point ideas you have and arrange them in the logical order you would want to present them, if you had to speak. Now, sit down in front of your PC and use those notes you generated to type out a draft of your article. Polish and refine it, till you're sure it's done.

3. Develop And/Or Use A Writing Template

Although this technique is easily applicable for other purposes(like writing of articles/books), I have found it particularly useful for writing quick proposals in the workplace. Back in paid employment, I was a highly self-motivated employee who chose to function as a positive change agent. In this regard, I was very much into the habit of writing proposals. In many cases, my proposals were written to senior management, sometimes resulting in changes being effected in the way things were being done. (Read my article titled Achieve Recognition and Attract Career Advancement Opportunities By Being A Change Agent to learn how I used my proposals to influence positive changes in my last workplace.)

In writing my proposals, I had a format or template that I always started with, then modified to suit whatever my intended purpose was. The format I used was based on an understanding I had developed of my intended target audience: Senior Corporate Executives in the technical function. These were usually highly numerate individuals with prior lower management experience in the technical function they now oversaw. This meant they had many managers reporting to them - which implied many reports to read, many minutes to attend etc. They were very busy people, and time was often not something they had in generous amounts.Such people therefore naturally lacked patience for lengthy proposals.

But I felt I had a few ideas I wanted them to consider, and which I was determined to have them respond to/take action on. So, I developed a format that enabled me present my entire proposal at anyone time on ONE A4 sheet of paper, in a straightforward manner, sticking only to relevant facts and/or notable exceptions. The top of the paper, always had the company name, date, my name, department etc. Next came the proposal topic. Then the body of the write up comprised the following sub-headings:

(a). The Current Situation (b). The Problem Identified (c). The Alternatives Proposed - or sometimes (d). The Solution Recommended

I would use the above sub-headings to highlight key technical issues in such a way that my proposed solutions would be easy to evaluate in terms of direct, and measurable benefits that could be derived. I still have a photocopy of one of such proposals that I wrote, that was sent to me with a scribbled note from the senior executive, asking my direct boss to discuss the proposal further with me.

The point of the foregoing is to suggest that you develop a format or template of your own that will stimulate your thinking better, so that you quickly generate an outline and content for your article topics. One advantage I find this technique confers on the user is that of brevity. It also help you to critically analyse what your purpose for writing is, and what you need to say to achieve that purpose. It help you work within a fairly defined structure, that discourages rambling. Even though you may not need to stick to one page in your article writing, it is likely to keep you conscious of the need to avoid drifting in your arguments.

4. Start A Series

This is probably the easiest technique anyone can successfully use to write and publish a book. I'll narrate a true personal story to explain how it works. In May 2002, I began offering a FREE one-hour talk - Ten Ways You Can Use Self-Development To Create The Future You Want - to various organisations that fit my target audience profile as a means of marketing my Self-Development talks, seminars and coaching programs to them. After delivering this talk to a number of audiences for about three months, I decided(based on the good responses and high ratings in the completed speaker feedback forms returned to me by those who attended), to convert it to an Internet email autoresponder course.

My speaker notes were only bullet point outlines, so I knew I would practically have to write each of the Ten Ways(or lessons) the way I normally spoke about them to my audience. One afternoon I did that for the First Way, and set it up as the first of ten auto responder email course lessons accessible by activating my auto responder at http://www.getresponse.com. Next, I sent an email out to people already on my mailing list inviting them to sign up for the ecourse, requesting that they recommend it to others, if they liked what they read in the first one.

By the afternoon of the next day, I noticed about five people had signed up. Then I realised I was in trouble. Now I HAD TO make sure the lesson for week 2 of the course was ready before the autoresponder was due to send it out, else the subscribers would get nothing and I would look very bad. To cut the long story short, I found myself working very hard to write each week's lesson well ahead, sometimes setting up lessons for two consecutive weeks in one week so as to buy myself some time to do other things!

Each lesson on the average came to about ten(A4) pages long, so you can imagine just how much work I had to do, to write them out, rather than just say them as I had done in my talks. As time went on, it occurred to me that I had technically written a complete book, with each lesson being a chapter of its own. So, I decided to finish the job properly by putting in a preface, table of contents etc and making it available for sale online using Print-On-Demand publishers like Cafepress.com and Lulu.com.

Using my self-taught skills in Photoshop, I also designed a front and back cover to go with the Acrobat PDF manuscript I uploaded to the Print-On-Demand(POD) service provider's servers. Today, I have purchased copies of the manual from one of my online stores located at http://www.lulu.com/sdaproducts - and even sent one out as a gift to a friend in another country.

The experience I gained from doing it all opened my eyes to income generating opportunities via POD publishing. Today, aside from the self-help manual, I have on sale an ebook containing 25 articles(including THIS one!) on Self-Development, Entrepreneuring and Web Marketing in my online store. Every person who buys a copy of the ebook automatically gets reprint permission for each of the articles contained in the book in addition to access to other articles, in the members only area of my website.

I have narrated the above story to show you how I discovered that starting a writing "series" can help one start and finish writing a book. You could, for instance, write one article and publish it with a footnote or byline saying it is an excerpt from a forthcoming book. Then you would work hard to finish the book by writing more articles on a similar theme till you're done. You'll end up with a set of published articles, and a new book ready for publication. Talk about killing two birds with one stone!

5. Prepare A Sales Advert

I once read an article in which the author proposed that to write a book, start by writing a sales advert for it. In order for the advert to be successful, it must contain details that will convince those who read it to buy the book (and hopefully not return it).

The above logic - though unusual - is easy enough to understand. Basically, you would use the advert you have written to decide what to say/write in the article - or better still, a book. Let's take my ten ways manual on self-development for instance. On the back cover, the following is printed:

Now, the above could(possibly with some "pruning") serve as a sales ad for the manual I eventually wrote. Let's imagine I have not written it yet. The problems listed under a. to e. in the "sales ad" provide a fairly good basis for writing, don't they? The above testimonials are real ones, hand-written by persons who listened to my talk back in 2002. In your own sales ad, you could decide to write a dummy testimonial, in which a reader highlights useful value s/he got from reading your (yet to be written) book. That will then guide you to write content in the book that you expect will elicit responses close to that in your dummy testimonial.

It appears a bit clumsy, but given some thought and with practice, you might find it helps to think like this in generating ideas of what to say in your new book. Choose the topic. Then prepare the sales advert . Next write content that ensures readers of the finished book will agree, that its contents fully meet the expectations raised in the sales advert you wrote for it. This entire process requires you to be quite honest with yourself - especially in evaluating the work you have done. If you are not sure you can do this objectively enough, get someone you know to look through it and give you some qualitative feedback.

Finally, it might be useful to ask yourself this question about your sales ad. If I saw this ad in a newspaper or on the net, would I feel an irresistible urge to purchase a copy of the book it describes? If you get an emphatic YES, then write your book using that ad. If NOT, then go back and RE-WORK IT.

6. Use Excerpts From Your Books

Books you have written (they may or may not have been published) in the past, could provide an excellent source of new writing topics and ideas.

Writing can be an interesting experience. Whenever I write, I have noticed that sometimes there are points I would love to discuss further or elaborate on a bit more. But when I look at the topic I am supposed to be focussed on, I decide it might be better to leave them as they are. What then happens is sometime in the future, I come across that part of the article, report or book I wrote, and realise some new experiences have given me even more ideas on it, that could make up a new article. Some days or weeks later, I would have written another article based on that insight.

Evidence that this happens is probably what is sometimes seen at the end of some articles. There the writer adds a heading such as "Related Articles", with a listing of click-enabled article titles or URLs.

One example. On my website there is an article titled Should You Quit Your Job Or Start Your Business Part-Time? At the bottom of that article, under the heading "Related Articles", are listed some other articles, which the person who chose to read the earlier mentioned article is likely to be interested in. They are:

1. When I Quit My Job, They Called Me Mad - And I Felt So, So Sorry for Them!
2. Why I Do What I Do The Way I Do It
3. Avoid Taking Lessons On Entrepreneuring From The Wrong Person(s)
4. Practical Guiding Philosophies For Entrepreneurial Success

From a website usability and web marketing point of view, adding such related URL links at the end, or in the body of your writing is very likely to help you keep a visitor that fits your target audience profile on your website longer than if you had not used such techniques. And that may eventually lead to her becoming impressed enough to order a product or service from your site, or possibly contact you, thereby giving you a chance to close the sale.

Summary

The strategies and techniques I have described in this article require the user to apply them for his/her purposes with commitment, if s/he is to record the results described. That is why you MUST choose to write on topics that you have a natural interest in, and/or an enduring passion for. Only this way, will you be sure of maintaining the burning desire, to perfect the use of the above ideas to improve your writing - and even develop some unique approaches of your own.

Lastly, in writing this article, I will point out that I make no claims to having perfected the art of writing. What I have done here is to share with the reader, a number of ways by which I strive daily to become more proficient in my writing. I do so, based on my understanding of success in any endeavour as being a "never ending journey in the pursuit of excellence"(i.e. a process of continuous improvement) that any individual can choose to embark upon.

I wish you success.