(This article is one of twenty-five(25) contained in Tayo Solagbade’s Ebook titled "25 Articles/True Stories On Self-Development, Entrepeneuring & Web Marketing To Help You Succeed More Often")

What Having NO Money Does To A Person's Mind

Napoleon Hill, in discussing the "Six Ghosts of Fear" (in his book Think and Grow Rich), explained that he chose to write the book on how to get money because the fear of poverty does great damage - especially psychologically - to those it takes hold of. Drawing from the writing of one Westbrook Pegler, Hill described the deteriorating self-esteem/confidence that plagues a person who lacks money, and how this consequently affects his/her physical appearance - in the way s/he carries him/herself(e.g. drooping shoulders) etc.

When a person lacks money, Hill wrote, s/he is more prone to feeling inferior to others who have it, even though s/he may know they are not his/her equal in ability or intellect. Also, even though they may not say so to his/her face, s/he will be conscious of the fact that others may view him/her with pity. The feeling of inadequacy arising from a lack of money will worsen even when s/he borrows money. I would add that this will be more so if s/he is forced to do so to cover living expenses, instead of directing it a productive activity that can enable him/her command earned income which will eliminate the need for further borrowing.

Only few people are able to maintain the mental discipline needed to avoid falling into the incapacitating state of mind described above, when they come face to face with a lack of money. Yet, those who persevere in the face of this most difficult form of testing, stand the greatest chance of succeeding in achieving any goal they set for themselves. To achieve success one needs to understand HOW to maintain an upbeat mental state so as to overcome the challenge of a lack of money if/when it has to be confronted.

What Will Happen If/When YOU Run Out Of Money?

So let me ask you. What will you be like when you have absolutely no money - or when you are - as Burt Dubin would say - "Maxed to the hilt"? Will you be as self-confident as you are when you have money? Do your clothes make you or do you make your clothes? Does your judgment or assessment of another person - whether or not to respect him/her - depend on what car s/he rides? Or is it influenced by the clothes, material possessions, social status of those he/she moves with etc? What are your values? What is it that readily commands your attention and interest? You need to know yourself!

Every adult with responsibility naturally dreads running out of cash. Not only can it be embarrassing and humiliating, it also has the potential to cause problems with those who depends on us - children, spouses etc. Relationships and marriages can be greatly threatened during periods of financial hardship, and very often only the ability of the couple or partners to endure will save the situation.

Most importantly, the ability to pick oneself up and work hard to eliminate the situation that creates one's lack of money, depends very greatly on having a healthy level of self-esteem and confidence. This in turn requires the person concerned, to develop a mental attitude that separates one's feeling of self-worth from that based on acquiring material possessions - especially money.

But maybe I'm assuming too much here. Perhaps I should have started by asking : Has it(i.e. running out of money) ever happened to you before? Really? I don’t mean the situation where you know your salary will come next week and you run out this week, and have to borrow till you pay back when your salary comes through. Nor do I mean a period when you lack cash and have friends bail you out once, after which things return to normal. What I’m talking about here is a situation where you run out of money, have no one to ask for it, and have run out of options of what you can do - or sell - to get money!

What A Lack Of Money Means(Employees Versus Entrepreneurs)

Having been an employee, prior to becoming an entrepreneur, I can say without fear of contradiction that the psychological impact of a lack of money can be significantly MORE devastating for a self-employed person. The mental attitude of an employee compared to that of a self-employed person, when it concerns money, and how to get/spend it, can be VERY different. The former frequently spend in the assurance of an inflow to replace what they expend. The latter, will usually spend conscious of the need to conserve cash for times when it may not be as accessible.

For those who have experienced it, there is hardly anyone who will disagree that running out of cash is the most painful and discouraging experience anyone can undergo. For an entrepreneur, prolonged exposure to this situation can lead to a decision to give up, even though one would ordinarily not want to. Lack of money creates an atmosphere and feeling of hopelessness and helplessness for the affected person(s), and very often to come out of the resultant depression, the individual will need to demonstrate rare courage and self-belief.

Incidentally, even trying to sell your personal assets is not easy. If you own assets, and imagine you can get good prices for them if/when you need cash, let me give you a challenge. Except you find someone at your income level/status who appreciates the value of the item you wish to sell (the item being still relatively new/in good condition might help to “up” the perceived value a bit), you will be amazed at the kinds of prices people you approach will offer. Try going out to find a buyer for any personal asset of reasonable value you have, and test my claim. You’ll see that I’m right.

I know this because I have been there too many times to count! I once patrolled the Ikeja computer village for close to 2 months, almost daily, trying to find a buyer for a computer accessory I “unintelligently” bought - for twice its normal market value! - few months after launching my new business. I should add that I often had to do this with my car’s fuel gauge “hovering” threateningly over the red, empty mark. In fact on 2 occasions, I ran out of fuel on the 3rd Mainland Bridge, while trying to squeeze in one extra visit!.

Even when I got really desperate to sell at any price, buyer after buyer still withdrew, giving various reasons - some sensible, most ridiculous. The chapter in James Cook’s book(Start-up Entrepreneur) titled ‘Winning Ways To Keep You Going” really kept me going at these times. Adding the lessons from that chapter to the wisdom on handling adversity in Napoleon Hill’s “Think and Grow Rich”, I was able to successfully weather the storms of that time, and came out stronger.

Robert Kiyosaki wrote in one of his books that once a brand new car is driven out of the seller’s lot, it drops in 2nd -hand value by one-third of it’s original price. I agree one hundred per cent with him.

Many who met with me during the periods of “suffering” I refer to, never even suspected that I was in such dire straits. The audience that listened to me at Corona Schools Trust Council could never have suspected I did not have ANY money on me when I came to deliver my 1 hour talk that day in May 2002, after which I was engaged to speak to staff in all their branches!

I even recall mentioning during my talk about how “you cannot tell when some people don’t have money on them, because they continue to act as confidently as they would, when they do have money!” They all laughed when I said that. What they did not know, was that I was doing exactly THAT, right there and then, while speaking to them!

And that’s the way I handled myself all through those times. Someone once said “To become successful, pretend you already are!” Thanks to James Cook and Napoleon Hill for writing their books. They helped me understand that such suffering was the necessary ingredient to make me into the successful entrepreneur I wanted to become.

Can Lack Of Cash Put Your “Marriage/Relationship” Asunder?

Do you have a spouse/family? Do you think you know your spouse very well - intimately? Would you boldly say you know what your spouse will or will not SAY or DO to YOU, regardless of how bad things get - especially financially? For many couples, the correct answers to those questions would be difficult to predict.

In certain societies, when people court each other towards getting married, one of the prime considerations is often the “net worth” (if you can call it that) of the other person. Your friends, relatives, colleagues etc want to know “If s/he has a job; Where? Does s/he get good pay?” etc.

If they like what they hear, they then congratulate you. Very few will ask you if you love each other. If you’re the type that needs others to “approve” of you, you might “find” a way to choose someone that would be “acceptable” to those whose approval you seek.

The sad result is sometimes that two fundamentally incompatible, but outwardly well-matched people tie the knot, and embark on what becomes a turbulent marital adventure. I have worked closely with someone who frequently stayed out late, after work, just so as to get home when his spouse had gone to bed. There were in fact situations where extended family members repeatedly had to intervene in squabbles between this husband and wife.

One thing that often tends to be at the root of this problem - whether the couples readily admit it or not - is MONEY. I won’t bore you with any stories or details. But if you think you know your spouse (or “fiancé/fiancée), especially where it has to do with money and its ready availability, think again. My advice is that you try and get to see your partner at his/her worst, in relation to “lack of money” as soon as possible BEFORE you start the venture you intend.

This will prepare you for the worst. Some people KNOW that their spouse’s “love” for them is directly correlated with the “ready” availability of money. This knowledge is what keeps them from taking the “risk” of starting their businesses - much as they would have loved to. It could be suicidal if you decide to go ahead without “testing”, and making sure about this for yourself. Assuming s/he will “understand” if things are difficult initially would not be a smart thing to do.

The books may not say this often, but many marriages have disintegrated during the tough start-up phases that a spouse’s new business had to go through. The other person would have tried to share in the vision/endure the “suffering”. But somewhere along the line, s/he probably could not hold faith any longer. So, the “fights” begin - the “tired” partner saying nasty things to his/her already embattled entrepreneur spouse - and they eventually separate. When you read the autobiographies of some successful entrepreneurs, you’ll find that they never mention their spouses at any point all through the book. The problem described above is probably the reason why.

So, I ask you again. Do you KNOW your spouse well? Do you KNOW what s/he will or will not do should things get really tough in the process of starting-up your business? Remember that when difficulties arise, you will need all the support and encouragement you can get. Be sure that the closest person to you is the type that will actually give you that.

The last thing you want, when you’re trying to keep an upbeat mental state, is someone telling you how stupid you were to have made this or that mistake. Or reminding you of how the family could have been better off, if you hadn’t insisted on plunging all your savings/benefits into your “hair-brained” idea for a venture.

My purpose here, is to help you eliminate “grey areas” in your thinking about where problems will likely come from, when you start your business. Oh, and by the way, if you also have kids, PLEASE make sure you set aside adequate funds to cater for them, all through the start-up phase. If you cannot do this, then seriously consider waiting till you can. Do not jeopardise the security of your family. Believe me when I say I KNOW what this feels like!

A lot of worrying issues that you never anticipated might just come from the home front. You would be wise to get yourself well and truly forearmed. Lastly, what about YOU? Will YOU be the problem in YOUR home when you have no money?

Your Level Of Self-Confidence MUST Be INDEPENDENT Of The Size Of Your Bank Account

One of the main reasons why I am writing this article is also to give anyone who is passing through a similar experience, something to hold on to, in addition to what s/he might learn from the books written by authors like Cook and Hill. No matter how bad his/her financial situation may get, a true entrepreneur will always be able to dig deep and find the courage based on his/her convictions, to continue undaunted.

A lack of money will never prevent him/her from speaking with conviction about his/her business to prospects, clients or investors. Neither will it cause him/her to accept negativity from others who lack understanding of the role of adversity in the entrepreneur's development.

In short, I am saying your level of self-confidence as an entrepreneur must be INDEPENDENT of the size of your bank account, IF you want to succeed perpetually!